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Real Is Rare: Argyle Pink Diamonds

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Diamonds are an international commodity. Recognised as one of the most valuable and admired stones on the planet, diamonds, and more specifically rare and authentic diamonds, have been sought after for thousands of years. Very few stones are able to survive the formation process travelling for billions of years through the layers of the earth until reaching the surface. It is this epic journey that makes true diamonds so incredibly rare. At James Thredgold, we are proud to be one of only a few authorised Argyle Pink Diamond Select Ateliers in the world. 

Real Diamond Versus Synthetic

Globally, there has been an upsurge in the number of synthetic or lab-grown diamonds. One would think that this would drastically decrease the value and price of naturally formed and mined diamonds, but this is not the case. In fact, one could argue that the availability of synthetic diamonds has simply addressed the market need for which it was designed. Real diamonds still retain their own market since the clients looking for real diamonds have different values and goals than those in the synthetic market, i.e. they are not targeted at the same audience. 

While consumers may often justify purchasing synthetic stones as more environmentally friendly, this may not be true since a large portion of the market relies on coal-fired power plants in their production process. At the end of the day, authenticity seems to be a driving force in both the demand for diamonds and the passion with which real diamond purveyors conduct their business. It seems that uniqueness and luxury are trademark characteristics of real diamonds for a reason.

Our Pink Diamonds

At James Thredgold, we take great pride in offering you Argyle Pink Diamonds. These stones are given dedicated care and vigilance from the moment of unearthing all the way through to the purchase interaction of the polished stone. Vibrant, delicately hued and extremely rare, these diamonds exude excellence and superb craftsmanship.

Not only are our diamonds ethically sourced and handled, but they form  part of a greater sustainability relationship within the community as well. If you would like to find out more, get in touch with us by calling +61 8 8431 9141 or using our online contact platform.